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Programmatic Marketing Specialist (Petaluma)

Company: Distinct North America
Location: Petaluma
Posted on: November 14, 2022

Job Description:

Programmatic Marketing Specialist The Programmatic Marketing Specialist is responsible for the coordination and delivery of their account across programmatic, and operating as one of the main campaign point of contact for our clients. Responsibilities As a Programmatic marketing specialist, you'll focus on driving media activation and campaign management across agencies and partners You'll build infrastructure and capabilities for an agency and drive media strategy with customers and agencies You'll act as the connection between the Campaign Management team and customers for current campaign performance and future programmatic strategy You'll proactively navigate multiple stakeholders, bridge organizational and structural gaps, and mobilize internal resources to deliver a seamless experience for agencies, partners, and customers Drive performance on Google Display Ads and Display and Video 360 by helping key Advertisers or Agencies enhance optimization capabilities in key areas Develop and apply knowledge of advertising industry trends and synthesize with customer objectives in creating media solutions Partner with media activation leads and help enhance media management and optimization workflows Partner effectively with in-market sales teams and scaled delivery teams to deliver against customer objectives Qualifications Bachelor's degree or equivalent practical experience 2/3 years of experience in account management and programmatic media Ability to speak and write in English fluently 2/3 years of experience managing digital advertising campaigns, online measurement, operations, advertisement networks, Demand Side Platforms, digital video, programmatic media, and Google platforms Knowledge of Google Marketing Platform and Google Ads solutions for display and video Ability to successfully navigate/influence in a business environment, and manage multiple/simultaneous projects Excellent data analysis skills

Keywords: Distinct North America, Petaluma , Programmatic Marketing Specialist (Petaluma), Advertising , Petaluma, California

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